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    Countdown to Ecstasy

    OK, my “ecstasy” is a little over the top (and a blatant rip-off of a heckuva Steely Dan album), but the educational program at this year’s Annual Meeting makes me, well… ecstatic. Take a look at these links to learn more about three of the speakers featured at this year’s meeting:

    • Jim Collins will challenge you to be great at Friday’s general session. Collins will spend the entire morning with us, discussing the characteristics of great companies and sharing his insight as to how each of us can apply those lessons to our organization. We’ve also allotted a full hour for questions from the audience – a unique opportunity for you to tap into the knowledge of one of the world’s most widely respected business gurus. Think Collins’ concepts don’t apply to our business model? Check out the latest issue of InsuranceNewsNet magazine
    • Looking for growth opportunities? Hispanics are the fastest growing population in the U.S. and an increasingly powerful economic engine. Can this market drive your society to new heights? Terry Soto helps all kinds of businesses learn how to leverage the Hispanic market. Check out her latest newsletter and plan to attend her workshop on Friday, September 7, at 3:00 p.m.
    • Meaningful protection from cyber-attacks is a long way off, according to the folks at the Kiplinger Letter, so how are you going to protect your members and your organization from this potentially devastating threat? Learn more about the potential “Cloudburst” from the experts at Lockton Companies and from an Alliance member society executive who has researched his organization’s exposure and ways to mitigate losses from data breach in a workshop scheduled for 8:30 a.m. on Saturday, September 8.
    • Do you really know what your members think of your society? John Borgen of Catholic Financial Life will share a case study of how his society engaged a nationally recognized measurement system to gain some enlightening insights into its members’ experience. You’ll also learn how other financial services organizations are able to benchmark their customers’ satisfaction, drive organizational strategy and use the results in fresh marketing and communications campaigns in this workshop scheduled on Saturday, September 8, at 8:30 a.m.

    There’s a lot more on the agenda – educational sessions, social activities, and networking opportunities. Registration for the event is at a five-year high, and the official registration deadline has passed. But there are still a few rooms left and you can register on-site, so come on down if the mood strikes you. We’ll find an extra bowl of gumbo for you.

    See you in NOLA…

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