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    Five things I LOVED about the Alliance’s Annual Meeting

    1. Jim Collins – I knew his message would be on point, but I had no idea how much effort he would make to understand the specifics of the fraternal business model (and the unique financial structure of life insurers, in general) and tailor his comments to the needs of Alliance members. He gave an inspiring and brutally honest assessment of what it takes for a fraternal to succeed, and earned rave reviews from executives of both large and small societies. My favorite quote from a CEO: “I received the equivalent of a semester of business school in one morning.”
    2. Feedback from attendees – Check out these various articles and blog posts from meeting attendees:
      a. ICMIF
      b. UCT
      c. WFLA
    3. James Carville and Mary Matalin – Even though you knew what was coming, they were a hoot.
    4. The “Generate Dramatic Growth by Optimizing Your Business Strategies to Succeed in the Hispanic Market” workshop – I’ve heard positive comments about each of the nine workshops, but I thought the topics discussed by Terry Soto in this particular session were right on point. The Hispanic market is the fastest growing segment of the U.S. population and is gaining more economic power each year. More importantly, this market segment’s characteristics – the things that make them tick – are ideally suited to fraternal membership. There’s opportunity out there, folks. Which societies are going to have the courage to seize it? Check out this article by Terry Soto about the common misconceptions about Hispanics and life insurance. Want more? Terry will be a featured speaker at the 2013 Presidents Section Mid-Year Meeting next April in Arlington, VA.
    5. The Networking Show – We designed this year’s Annual Meeting program with plenty of opportunities for members to meet informally over cocktails at a formal reception or in quiet corners away from the crowds. And based on what I observed, the connections made between societies, and between members and sponsors, were numerous and valuable. I have no doubt that one or more strategic alliances were formed during the meeting that are going to make a real difference in the way societies develop and deliver products and services to current and prospective members.

    Now it’s your turn. Let me know what you LOVED about the meeting by adding your comments here…

    One Response

    1. As a sponsor, we found plenty of time to interact with attendees and great exposure. Kudo’s to the planning group!

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