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“Race to 100” about to begin…

We’re only days away from the start of the “Race to 100” – the Alliance’s 2016 grassroots campaign to secure 100 co-sponsors for House Congressional Resolution 19 (H.Con.Res. 19), the “Fraternal Resolution” that gives U.S. Representatives the chance to publically acknowledge the important contributions that fraternals make to the nation’s financial and social well-being.

The Resolution was introduced in early 2015 and, thanks to the efforts of dozens of fraternal leaders who have asked their Representatives to sign-on to the measure and the Alliance’s staff and federal advocacy counsel who have called on numerous congressional offices, we’ve reached an all-time high of 70 co-sponsors. More importantly, many of those co-sponsors serve on the House Ways and Means Committee, the most important tax writing body in Congress. Check out the current co-sponsor list to see if your Representative has pledged his or her support.

Now it’s time to broaden our outreach efforts and encourage everyone affiliated with your society – employees, local chapter leaders, field representatives, and rank-and-file members – to contact their Representative and ask them to jump on the fraternal bandwagon by co-sponsoring H.Con.Res. 19. And as with past grassroots campaigns, we’ve made participating in this effort as easy as possible for your society.

First, we’ve developed this informative video that helps your members better understand the history and importance of the federal tax exemption, and the critical role they can play in helping to promote and protect it by contacting their elected leaders. Second, we’ve created a website where society board members, employees, agents, and members can send a personal email encouraging their U.S. Representative to become a co-sponsor of the Resolution with just a few mouse clicks. If their Representatives are already co-sponsors, the system will create a personal thank you email to them from your member constituent. And all your members’ personal information will remain strictly confidential.

The congressional contact segment of the campaign will begin on February 15, 2016. You’ll be receiving much more information from the Alliance on this initiative in the coming weeks. If you haven’t already done so, I hope you’ll prime the pump by emailing the video and THIS SAMPLE MESSAGE to everyone on your society’s electronic distribution list.

Why is this campaign important now, when significant reform of the Tax Code seems like a remote possibility? That’s easy. Tax reform is an evergreen issue. It is ALWAYS on the congressional agenda. And, depending on the outcome of the presidential election, a major overhaul of the system could become a top priority for federal lawmakers. Now is the time to secure as many supporters as possible for a debate that we know is coming – if not in 2016, then certainly in a future congressional session.

Moreover, educating your employees, agents, and members on the importance of participating in Alliance-sponsored grassroots campaigns is absolutely critical to our ability to influence the outcome of these debates. Good teams sharpen their skills by practicing them over and over again. They don’t wait until the game is on the line to test a new play. The “Race to 100” will not only help us accomplish our short-term advocacy goal of securing 100 co-sponsors for the fraternal resolution, it will also help you identify ways to more effectively engage your members in a project that is important to your society’s future viability and the foundation of our democratic republic.

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